ADIDAS BRAND AWARENESS


Design: in collaboration with Brian Strand
Marketing: Lisa Martinez
Storytelling: with brand strategy by Pastilla
Project Mgmt: in collaboration with Marian Simmons and Joe Zaniker
FW18 - GIO | Artist Collaborator: Keiler Delgado - Argentina
SS18 - BRASILIANA | Artist Collaborator: Pedro Nekoi - Brazil
FW18 - MIRA | Artist Collaborator: Fred Freire - Brazil
SS18 - TROPICANA | Artist Collaborator: Pedro Veneziano - Brazil













































































Lewis Mumford
The first human tool was the mind:
the idea of a Megamachine is the human mind at scale.


